Manipal College of Nursing, MAHE, Manipal and Department of Pediatrics Kasturba Hospital, Manipal in collaboration with Indian Academy of Pediatrics, Udupi branch bagged the "Best Celebration" certificate of achievement as part of the World Breastfeeding Week celebration held during August 1 to 7, 2021. Breastfeeding Promotion Network of India (BPNI) coordinated these actions all over the country. This year’s theme was “Protecting Breastfeeding: Where Lies the Responsibility?”  The overall program was coordinated by Dr Yashoda Sathish, Assistant Professor, Department of Child Health Nursing, MCON, MAHE, Manipal.